Consumer demands are making an unprecedented impact on policy trends for the baby and femcare markets in North America, which is affecting how the industry is making and marketing products. And in early 2019 alone, four states have introduced bills that call for more transparency on product labels for feminine hygiene products.
With this increased call for transparency, as well as “natural” and “organic” products, it is more important than ever that messaging regarding these products, whether it be to consumers or to policymakers at the state and federal levels, is based on sound science.
As the trade association representing the personal absorbent hygiene producers and service providers in the U.S., it is the Center for Baby and Adult Hygiene’s (BAHP) mission to support the safety, sustainability and integrity of these products. We do this through consumer education, fostering relationships with regulatory agencies and representatives within the value chain and advocating on public policy.